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Social Media Echoes: Why Do We Believe Misinformation Despite the Noise?
Insights from the Field
social media
misinformation belief
emotional resonance
echo chambers
Political Behavior
Pol. Behav.
1 Stata files
2 datasets
Dataverse
What to Believe? Social Media Commentary and Belief in Misinformation was authored by Nicolas Anspach and Taylor Carlson. It was published by Springer in Pol. Behav. in 2020.

This article explores factors influencing belief in misinformation shared on social media platforms.

Core Question: How does exposure to online commentary shape public acceptance of false political information?

The authors analyze survey data from a diverse sample, examining how content characteristics and discussion dynamics interact with trust levels.

* They find that emotional resonance often overrides factual accuracy in determining belief.

* Algorithm-driven echo chambers significantly amplify susceptibility to misinformation.

Methodological Approach: The study employs mixed-methods analysis including sentiment detection and network mapping of online discourse.

The findings highlight how partisan divisions create fertile ground for misinformation propagation despite contradictory evidence circulating nearby.

Theoretical Contribution: This research extends theories on media effects by demonstrating the crucial role of social validation in belief formation.

It offers insights into designing interventions against disinformation campaigns within political communication frameworks.

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Political Behavior
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