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Austerity's Surprising Appeal in Voter Preferences During Economic Downturns
Insights from the Field
austerity policy
voter preference
survey data
electoral backlash
European Politics
APSR
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Dataverse
Why Austerity? The Mass Politics of a Contested Policy was authored by Kirk Bansak, Michael M. Bechtel and Yotam Margalit. It was published by Cambridge in APSR in 2021.

Does public backlash against austerity cause voters to reject it? Contrary to conventional wisdom, this paper argues that most voters actually prefer austerity as a response to economic crises.

Using original survey data from five European countries (Germany, France, Italy, Spain, and Greece), the authors demonstrate that austerity is preferred despite its negative connotations. They show this preference isn't driven by rational self-interest or simple framing effects.

Instead, voter support depends heavily on political context: specifically who backs the policy and how it's composed—its mix of spending cuts and tax hikes matters greatly. The paper introduces a novel method to measure historical austerity acceptance.

This research suggests governments strategically design these packages knowing voters' preferences are contingent on political framing.

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