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Beyond Red and Blue: How Voters Connect Party Loyalty with Ideology
Insights from the Field
Voter Perception
Ideological Alignment
Political Polarization
Survey Experiment
Political Behavior
Pol. Behav.
1 R files
2 datasets
Dataverse
What Goes With Red and Blue? Mapping Partisan and Ideological Associations in the Minds of Voters was authored by Stephen N. Goggin, John A. Henderson and Alexander G. Theodoridis. It was published by Springer in Pol. Behav. in 2020.

Voters often conflate party identity with ideology, but this isn't always accurate.

Data & Methods

Survey Experiment*

Mixed-methods Approach (Quantitative + Qualitative)*

National Sample of Voters*

Key Findings

Red states ≠ Republican ideology*

Blue states ≠ Democratic ideology*

Distinct ideological clusters emerge within parties*

Why It Matters

Revises traditional understanding of partisan perception*

Offers insights into descriptive representation debates*

Illuminates the link between polarization and public opinion dynamics*

data
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Political Behavior
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